Author: Louis E

If you collect reviews in Yotpo, they’re doing great work on your product pages. But there’s one place they’re almost certainly missing: the checkout — the exact moment a shopper decides whether to buy.

Here’s how to bring your Yotpo reviews to the Shopify Plus checkout with Checkout Review, in a few simple steps.

Before you start

You’ll need a Shopify Plus store, an active Yotpo account, and the Checkout Review app installed. The Yotpo integration is available on the Growth plan and above.

Step 1: Connect Yotpo

In Checkout Review, go to Integrations and select Yotpo. Connect your account using OAuth — you’ll approve access from within Yotpo, and we securely handle the connection. No API keys to copy across.

Once connected, your Yotpo reviews sync automatically and become available to display at checkout.

Step 2: Add reviews to your checkout

Next, add the Checkout Review block to your checkout. In your Shopify checkout editor, drop the block in wherever you’d like your reviews to appear — the order summary is a natural spot, right beside the purchase decision.

Add star ratings under your product

To show an inline star rating next to each item, add the Checkout Review block directly beneath “Items in cart in Cart section” as highlighted below. This displays the product’s star rating and review count right next to what the shopper is buying, a compact trust signal at a glance.

That’s it

Your verified Yotpo reviews now appear natively at the checkout, at the highest-intent moment in the journey. Want to know exactly what that’s worth? Turn on the built-in A/B test and measure the conversion lift on your own traffic.

Customer reviews are one of the most powerful trust signals in ecommerce, but most merchants stop at the product page. The checkout is where buying decisions are finalised, and it’s where social proof matters most.

Checkout Review lets Shopify merchants display Judge.me reviews directly in the checkout, using Shopify’s native Checkout Extensibility. No custom development required.

Why Display Reviews at Checkout?

By the time a customer reaches checkout, they’re close to buying but hesitation can still kill the sale. Displaying real reviews at this moment gives shoppers the reassurance they need to complete their purchase.

Merchants using Checkout Review report:

• Higher checkout conversion rates
• Reduced cart abandonment
• Increased confidence in upsell products
• Stronger overall purchase confidence

Judge.me + Checkout Review

Judge.me is one of the most widely used review platforms on Shopify, trusted by thousands of merchants to collect and display verified product reviews. Checkout Review integrates seamlessly with Judge.me, pulling your existing reviews directly into the checkout without any additional setup.

Where Reviews Can Be Displayed

Checkout Review gives you full flexibility over where reviews appear, including:

• Alongside upsell products
• Within line item content
• As a dedicated reviews and benefits block

Add social proof where it counts most, right at the point of purchase.

Step 1: Connect Checkout Review to Judge.me Reviews

• Checkout Review
• Judgeme product review

Inside Checkout Review:

• Open the app settings
• Navigate to the integration
• Select “Connect” on Judgeme
• Enter your Judgeme API key

Once connected, Checkout Review will automatically pull in your product review data from Judge.me.

Step 2: Add Checkout Review Block at Checkout

Checkout Review allows you to enable Judge.me Reviews on multiple checkout blocks depending on how you want reviews displayed.

Line Item Content

Show review ratings for products already in the cart to reinforce customer confidence before purchase.

Benefits & Reviews List

Add dedicated review and social proof sections directly within checkout to highlight customer satisfaction and trust.

Best Practices for Checkout Reviews

Pairing reviews with recommended products or upsells is a proven way to increase average order value, giving customers the confidence to add more to their order at the point of purchase.

Keep the Experience Clean

Keep the checkout experience clean by showcasing star ratings and short review snippets — just enough social proof to build confidence without overwhelming the customer.

Match Your Branding

Checkout Review is fully customisable, giving merchants complete control over fonts, colours, and styling to ensure reviews blend seamlessly with their existing checkout design.

Final Thoughts

Displaying customer reviews at checkout is one of the simplest yet most impactful changes a Shopify merchant can make. It puts social proof exactly where it matters most — at the final moment before a customer decides to buy.

Checkout Review integrates seamlessly with Judge.me, allowing merchants to display real customer reviews throughout the checkout using Shopify’s native Checkout Extensibility helping to increase conversions, improve upsell performance, and create a checkout experience customers can trust.

Most Shopify stores treat customer reviews as a product-page job. You collect them, you display them under the product, and you move on. But by the time a shopper reaches checkout — card details on screen, finger hovering over “Pay”, those reviews are long gone from view. And that final moment is exactly where doubt creeps back in.

Is this actually worth it? Will it work for me? Can I trust this store?

We wanted to know whether answering those questions at checkout, with real customer reviews, makes a measurable difference. So instead of guessing, we tested it on a live Shopify store.

The setup

We ran a controlled A/B test on a real merchant, focused on new customers (the group most likely to hesitate, because they don’t know the brand yet). Shoppers were split into two groups:

• Group A saw customer reviews displayed at checkout.
• Group B saw the standard checkout with no reviews

Everything else was identical. Same products, same pricing, same checkout flow. The only variable was whether reviews appeared at the point of payment.

The results

After 1,299 sessions and a near-perfect 50/50 split, the difference was clear:

• With reviews at checkout: 13.20% conversion rate
• Without reviews at checkout: 11.32% conversion rate

That’s a 16.6% lift in conversion rate, purely from showing social proof at the right moment.

To put that in plain terms: for every 100 new customers who would normally convert, showing reviews at checkout brought in roughly 17 more. No extra ad spend. No new traffic. Just the right message at the right moment.

Why it works

The product page and the checkout page are two completely different psychological moments.

On the product page, shoppers are exploring. They’re curious, comparing, imagining. Reviews there help them get interested.

At checkout, the mindset flips. They’ve decided they want it, now they’re deciding whether to risk it. That’s when last-second anxiety kicks in, and it’s the single biggest reason new customers abandon a purchase they were otherwise ready to make.

Reviews at checkout meet that anxiety head-on. Seeing that other people bought this, loved it, and came back is the reassurance a hesitant shopper needs to push through. You’re not introducing a new decision, you’re removing a reason to walk away.

What this means for your store

If you’re only showing reviews on your product pages, you’re delivering social proof at the moment of interest but going silent at the moment of decision. That’s a gap, and for new customers especially, it’s an expensive one.

The encouraging part is that this is one of the few conversion levers that doesn’t require more traffic, more budget, or a site redesign. The reviews already exist. It’s about where and when you show them.

The takeaway

Social proof isn’t a product-page feature. It’s a trust tool, and trust matters most at the finish line.

Our test showed a 16.6% conversion lift from a single change: putting reviews where the decision actually happens. Your numbers will vary, which is exactly why testing it on your own store matters more than taking anyone’s word for it.

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Checkout Reviews lets Shopify Advanced and Plus merchants display photo reviews natively at checkout — and run their own A/B tests to measure the impact on conversion rate, AOV, and revenue. See it on the Shopify App Store.